President - Madeline Postle
Madeline has built her career providing counsel and strategic direction to marketing and branding strategies across sectors and industries. With a strong capacity to combine data-driven research with her passion for the psychology of behaviour and attitudes, she is adept at translating insights into creative executions and solutions. She brings experience aligning audience needs with nuanced creative and content strategies that drive successful brand and marketing campaigns.
An alumna of University of Alberta and MacEwan University, Madeline is a Consultant at NATIONAL Public Relations, Canada’s leading public relations and communications firm, where she advises and supports clients across diverse sectors.
With a focus on bringing the right teams together to crack strategies and execute on measurable projects, Madeline is proud to be leading this years’ IABC Maritime board to continue building a culture of communications excellence in the region, to provide members with valuable professional development opportunities, and to build the profile of chapter.