Director of Content - Alyson MacIsaac

Driven by her passion for people and storytelling, Alyson MacIsaac joins the IABC Board as Director of Content. Alyson has over seven years of experience in communications and marketing, she has a strong track record of crafting impactful brand strategies. Whether writing communications plans, planning media strategies, or designing engaging materials, Alyson combines creativity and storytelling to leave lasting impressions. Her experience spans from not-for-profits to stakeholder and investor relations and she has worked in many fast-paced sectors such as real estate, renewable energy, and healthcare. Alyson has experience writing for many audiences such as foundation messaging, crisis communications, and stakeholder relations. Alyson remains eager to bring her creativity and strategic vision to every role.